Jess here.
I’m the person founders call when their team can’t make a decision without them.
Quick version of how I got here: I spent almost two decades building my own things. Then I took a stretch working inside other people’s companies — COO, GM, the operator chair at 7 and 8 figure businesses — because I thought they had something I didn’t. Some gear. Some secret. Some advantage.
They didn’t. The only thing they had was that they wouldn’t quit.
So I came back to building for myself. Building in public this time.
What I do now, in three lanes:
I’m doing the Amazon Influencer thing with my husband Joe . Making product videos (both static and some live on Amazon platform) that earn commissions. Real work, real revenue, and we get to do it from home.
I do done-for-you SOP and systems work with two or three founders at a time… the kind whose business is doing well enough that they’re now the bottleneck, and they know it. That’s all I take on at once, on purpose.
And I built a tool for the smaller companies that don’t need the done-for-you engagement but still need to get the chaos out of one person’s head.
What ties it all together: I help founders stop being the bottleneck in their own business. I write here about what I see inside real companies the patterns, the moments that break good teams, the sentences that get said right before someone quits. Some of it will land. Some of it will sting. Most of it will sound familiar.
If you’re a founder whose team keeps asking permission and you’re tired of being the answer, you’re in the right place.
Welcome.
— Jess